@article {1969006,
	title = {Better in the (Near) Future: The Effects of Social Identity on Temporal Perspective and Optimistic Evaluations},
	journal = {European Journal of Social Psychology},
	volume = {50},
	year = {2020},
	month = {2020},
	pages = {749-765},
	keywords = {Marketing},
	author = {King,Jesse and Bee,Colleen}
}