@conference {1972001, title = {Destigmatizing "Weird" and "Freaky" Period Products: An Intimate Exploration of Consumer Adoption of Menstrual Cups}, booktitle = {Consumer Culture Theory 2022 Conference}, year = {2022}, month = {2022}, keywords = {Marketing}, author = {Harrold,Mycah and Borquez,Anabella Donnadieu and Huff,Aimee} } @booklet {1972011, title = {You Want Me to Put That Where? An Intimate Exploration of Consumer Adoption of Reusable Menstrual Products}, year = {2022}, month = {2022}, keywords = {Marketing}, author = {Harrold,Mycah and Donnadieu Borquez,Anabella and Huff,Aimee} }