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	title = {Community Engagement and Online Word of Mouth: An Empirical Investigation},
	journal = {Information \& Management},
	volume = {55},
	year = {2018},
	month = {2018},
	pages = {258-270},
	keywords = {BIS, Business Analytics},
	author = {Wu,Ji and Fan,Shaokun and Zhao,J. Leon}
}
@article {1978221,
	title = {Formation and effect of Social Interactions in Online Brand Community: an Empirical Investigation.},
	year = {2014},
	month = {2014},
	address = {Chengdu, China},
	keywords = {BIS, Business Analytics},
	author = {Wu,Ji and Fan,Shaokun and Wu,Manli and Zhao,J.  Leon}
}