@article {1977366, title = {The Impact of Firm Natural Environment Policy on the Market Orientation to Innovation Relationship in SMEs}, year = {2008}, month = {2008}, address = {Chapel Hill, NC}, keywords = {Management, Strategy \& Entrepreneurship}, author = {Dibrell,Clay and Craig,Justin and Hansen,Eric N.} } @article {1973331, title = {Sustainable Forestry, Swedish Style, for Europe{\textquoteright}s Greening Market}, journal = {Journal of Forestry}, volume = {96}, year = {1998}, month = {1998}, pages = {38-43}, abstract = {Worldwide, forestry is evolving as it reflects change in the way society values forests and forest products. Companies are reacting in a variety of ways. Stora, a large, integrated Swedish company, has implemented ecological landscape planning and begun to certify its ownership under the Forest Stewardship Council system. Actions like Stora{\textquoteright}s are important for professional foresters to follow as they provide insight into ways for improving the image of forestry and indicate how global competitive forces may develop.}, keywords = {Marketing}, author = {Hansen,Eric N. and Fletcher,Richard and McAlexander,Jim} }