@article {1973036,
	title = {Interior Design and Store Personality},
	year = {2012},
	month = {2012},
	keywords = {Marketing},
	author = {Orth,Ulrich and Heinrich,Frauke and Malkewitz,Keven}
}
@article {1972966,
	title = {Servicescape interior design and consumers{\textquoteright} personality impressions},
	journal = {Journal of Services Marketing},
	year = {2012},
	month = {2012},
	keywords = {Marketing, MBA},
	author = {Malkewitz,Keven and Orth,Ulrich and Heinrich,Frauke}
}
@article {1984516,
	title = {Servicescape interior design and consumers{\textquoteright} personality impressions},
	journal = {Journal of Services Marketing},
	year = {2012},
	month = {2012},
	keywords = {Marketing},
	author = {Malkewitz,Keven and Orth,Ulrich and Heinrich,Frauke}
}