00543nas a2200121 4500008004100000245011900041210006900160260000900229653001400238100001700252700002100269856013100290 2021 eng d00aGood design is good business”: An empirical conceptualization of design management using the balanced scorecard.0 aGood design is good business An empirical conceptualization of d c202110aMarketing1 aParkman, Ian1 aMalkewitz, Keven u/biblio/good-design-good-business-empirical-conceptualization-design-management-using-balanced