00481nas a2200157   4500008004100000245005200041210005200093260000900145300001200154490000700166653001400173100001700187700001900204700001300223856008700236       2006                        eng d00aAligning Innovation with Market Characteristics0 aAligning Innovation with Market Characteristics  c2006  a296-3020 v4310aMarketing1 aVoss, G., B.1 aMontoya, Mitzi1 aVoss, Z.  u/biblio/aligning-innovation-market-characteristics