00471nas a2200133   4500008004100000245005700041210005700098260000900155653001900164653002900183100001200212700001800224856009500242       2012                        eng d00aBuilding brand equity for unfamiliar Asian companies0 aBuilding brand equity for unfamiliar Asian companies  c201210aDesign Program10aMerchandising Management1 aSong, S1 aKim, Minjeong  u/biblio/building-brand-equity-unfamiliar-asian-companies-0