00338nas a2200109   4500008004100000245003300041210003100074260002400105653001400129100001600143856006900159       2004                        eng d00aA New Direction for Branding0 aNew Direction for Branding  aCorvallis, ORc200410aMarketing1 aKoenig, Hal  u/biblio/new-direction-branding-0