01409nas a2200157 4500008004100000245013000041210006900171260000900240520078000249653001401029653001701043100001601060700002201076700001601098856013701114 2011 eng d00aCo-Branding: The Effects of Internet Merchant Familiarity and Delivery Carrier Familiarity on Price and Merchant Perceptions0 aCoBranding The Effects of Internet Merchant Familiarity and Deli c20113 aIf high customer satisfaction is attributed for the growth of e-tail
sales, trust, or the lack thereof, is one of the most cited deterrents. While much
research has been conducted examining the impact of identity theft, online
privacy, and perceived security on consumer trust, order fulfillment and other
components of business reliability outside of the security context have
received relatively little attention. The present study examines the impact of
order fulfillment information cues, via carrier disclosure, on consumer
perceptions of e-tailer credibility, price, and product attitude. Results of a
between-subjects experiment show that the familiarity of the e-tailer and
carrier can positively impact perceptions of e-tailer credibility.10aMarketing10aOSU-Cascades1 aStokes, Amy1 aJensen, Thomas, D1 aWatson, Amy u/biblio/co-branding-effects-internet-merchant-familiarity-and-delivery-carrier-familiarity-price-and00513nas a2200121 4500008004100000245009400041210006900135260002200204653001400226100001600240700002000256856011500276 2010 eng d00aAn Interpretive Inquiry into the Consumption of Fashion: A Microsociological Perspective0 aInterpretive Inquiry into the Consumption of Fashion A Microsoci aMadison, WIc201010aMarketing1 aStokes, Amy1 aMurray, Jeff, B u/biblio/interpretive-inquiry-consumption-fashion-microsociological-perspective00463nas a2200133 4500008004100000245005500041210005400096260002100150653001400171100001600185700002000201700002000221856008800241 2010 eng d00aWhat is Consumer Confusion and How is it Measured?0 aWhat is Consumer Confusion and How is it Measured aDenver, COc201010aMarketing1 aStokes, Amy1 aKopp, Steven, W1 aSuter, Tracy, A u/biblio/what-consumer-confusion-and-how-it-measured00577nas a2200133 4500008004100000245011100041210006900152260002000221653001400241100001600255700001600271700002000287856013600307 2009 eng d00aIs Carbon Labeling Effective? The Impact of Carbon Labels on Consumer Perceptions and Purchase Intentions0 aCarbon Labeling Effective The Impact of Carbon Labels on Consume aTampa, FLc200910aMarketing1 aStokes, Amy1 aTurri, Anna1 aTangari, Andrea u/biblio/carbon-labeling-effective-impact-carbon-labels-consumer-perceptions-and-purchase-intentions00466nas a2200133 4500008004100000245006400041210006200105260002100167653001400188100001700202700001400219700001600233856008300249 2009 eng d00aExplaining Obesity: An Inquiry into the Lives of the Obese0 aExplaining Obesity An Inquiry into the Lives of the Obese aDuluth, MNc200910aMarketing1 aMurray, Jeff1 aBui, Myla1 aStokes, Amy u/biblio/explaining-obesity-inquiry-lives-obese00428nas a2200121 4500008004100000245005300041210005000094260002700144653001400171100001600185700002200201856008300223 2008 eng d00aConsumers' (Dis)Use of the Nutrition Facts Panel0 aConsumers DisUse of the Nutrition Facts Panel aPhiladelphia, PAc200810aMarketing1 aStokes, Amy1 aJensen, Thomas, D u/biblio/consumers-disuse-nutrition-facts-panel00408nas a2200121 4500008004100000245005500041210005000096260000900146653001400155100001600169700001600185856008500201 2008 eng d00aThe Impact of Eco-Labeling on Consumer Perceptions0 aImpact of EcoLabeling on Consumer Perceptions c200810aMarketing1 aStokes, Amy1 aTurri, Anna u/biblio/impact-eco-labeling-consumer-perceptions