00515nas a2200157   4500008004100000245006700041210006300108260000900171300001200180490000700192653001400199653001700213100001600230700001400246856009700260       2014                        eng d00aThe Affect Heuristic in Early Judgments of Product Innovations0 aAffect Heuristic in Early Judgments of Product Innovations  c2014  a411-4280 v1610aMarketing10aOSU-Cascades1 aKing, Jesse1 aSlovic, P  u/biblio/affect-heuristic-early-judgments-product-innovations