TY - JOUR T1 - The Dynamics of Pre- and Post-Purchase Service and Consumer Evaluation of Online Retailers: A Comparative Analysis of Dissonance and Disconfirmation Models JF - Decision Sciences Y1 - 2015 A1 - Park,Insu A1 - Cho,Jeewon A1 - Rao,H.R. KW - Management VL - 46 CP - 6 U2 - a U4 - 41682219009 ID - 41682219009 ER -