TY  - JOUR
T1  - Positioning Services for Competitive Advantage
JF  - Journal of Services Marketing
Y1  - 1988
A1  - Schouten,John W.
A1  - McAlexander,Jim
KW  - Marketing
VL  - 13
U2  - a
U4  - 648554496
ID  - 648554496
ER  -