TY  - JOUR
T1  - Brand Specific Design Effects: Form and Function
JF  - Journal of Product Innovation Management
Y1  - 2013
A1  - Townsend,J. D.
A1  - Kang,W. K.
A1  - Montoya,Mitzi
A1  - Calantone,R.
KW  - Marketing
VL  - 30
CP  - 5
U2  - a
U4  - 112638932992
ID  - 112638932992
ER  -