TY  - JOUR
T1  - Form and Function: A Matter of Perspective
JF  - Journal of Product Innovation Management
Y1  - 2011
A1  - Townsend,J. D.
A1  - Montoya,Mitzi
A1  - Calantone,R. J.
KW  - Marketing
VL  - 28
U2  - a
U4  - 112666941440
ID  - 112666941440
ER  -