TY  - HEAR
T1  - Strategies for Building Brand Equity for Unfamiliar Companies
Y1  - 2013
A1  - Song,S
A1  - Kim,Minjeong
KW  - Design Program
KW  - Merchandising Management
JA  - International Textiles and Apparel Association Annual Meeting
U2  - c
U4  - 95015471104
ID  - 95015471104
ER  -