TY - HEAR T1 - The effects of online product presentation on consumer responses: Mental imagery perspective Y1 - 2010 A1 - Yoo,J A1 - Kim,Minjeong A1 - Burns,L KW - Design Program KW - Merchandising Management JA - American Collegiate Retailing Association Annual Meeting CY - Orlando, FL U2 - c U4 - 59624689664 ID - 59624689664 ER -