TY - HEAR T1 - Skip the Line: How Social Comparison Impacts the Mobile App Ordering Experience Y1 - 2022 A1 - Reynolds-McIlnay,Ryann A1 - Keech,Jessica KW - Marketing JA - Frontiers in Service 2022 CY - Babson College, Boston, MA U2 - c U4 - 252205705216 ID - 252205705216 ER -