TY  - HEAR
T1  - The Effects of home page design on consumer responses: A moderating role of brand familiarity and centrality of visual product aesthetics
Y1  - 2010
A1  - Yoo,J
A1  - Kim,Minjeong
A1  - Burns,L
KW  - Design Program
KW  - Merchandising Management
JA  - International Textiles and Apparel Association Annual Meeting
CY  - Montreal, Canada
U2  - c
U4  - 59624415232
ID  - 59624415232
ER  - 

TY  - HEAR
T1  - The effects of online product presentation on consumer responses: Mental imagery perspective
Y1  - 2010
A1  - Yoo,J
A1  - Kim,Minjeong
A1  - Burns,L
KW  - Design Program
KW  - Merchandising Management
JA  - American Collegiate Retailing Association Annual Meeting
CY  - Orlando, FL
U2  - c
U4  - 59624689664
ID  - 59624689664
ER  -