{\rtf1\ansi\deff0\deftab360 {\fonttbl {\f0\fswiss\fcharset0 Arial} {\f1\froman\fcharset0 Times New Roman} {\f2\fswiss\fcharset0 Verdana} {\f3\froman\fcharset2 Symbol} } {\colortbl; \red0\green0\blue0; } {\info {\author Biblio 7.x}{\operator }{\title Biblio RTF Export}} \f1\fs24 \paperw11907\paperh16839 \pgncont\pgndec\pgnstarts1\pgnrestart J. D. Townsend, Kang, W. K., Montoya, M., and Calantone, R., ?Brand Specific Design Effects: Form and Function?, Journal of Product Innovation Management, vol. 30, no. 5, pp. 994-1008, 2013.\par \par }