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M.  Pagell and Gobeli, D., ?How Plant Managers' Experiences and Attitudes towards Sustainability Relate to Operational Performance?, Production and Operations Management, vol. 18, no. 3, pp. 278-299, 2009.\par \par D.  Gobeli and Rivas, R., ?Accelerating Innovation at Hewlett-Packard?, Research Technology Management: international journal of research management, vol. Jan/Feb 2005, 2005.\par \par P. - H.  Hsieh, Mishra, C. S., and Gobeli, D., ?The Return on R&D Versus Capital Expenditures in the Pharmaceutical and Chemistry Industies?, IEEE Transactions on Engineering Management, vol. 50, no. 2, pp. 141 -150, 2003.\par \par J.  Wells and Gobeli, D., ?The Three R Framework: Improving e-Strategy across reach, richness and range?, Business Horizons, vol. 46, no. 2, pp. 5-14, 2003.\par \par C. S.  Mishra, Koenig, H., and Gobeli, D., ?Creating Brand Equity Through Strategic Investments?, Journal of Private Equity, vol. 5, no. 2, pp. 45-52, 2002.\par \par D.  Gobeli, Przybylowski, K., and Rudelius, W., ?Linking Teaching to Research Publication Opportunities: Experience in Seven European Countries.?, Conference Proceedings. 2002.\par \par D.  Gobeli and Koenig, H., ?Enhancing Technology Management Through Alliances?, Technology Management in the Knowledge Era, Portland International Conference on Management of Engineering and Technology. 2001.\par \par D.  Gobeli and Koenig, H., ?Enhancing the E-Business Value Sequence Through R&D?, Portland International Conference on Management of Engineering and Technology. Portland, OR, 2001.\par \par J.  Coakley and Gobeli, D., ?Using IT to add value: Innovation versus Efficiency?, Portland Chapter of the Society for Information Management. Portland, OR, 2001.\par \par C. S.  Mishra, Gobeli, D., and May, D., ?The Effectiveness of Long Term, Accounting-based Incentive Plans?, Journal of Managerial Issues, vol. 12, no. 1, 2000.\par \par D.  Gobeli, Mishra, C., and Koenig, H., ?Impact of R&D on Performance?, Financial Management Association Conference. Seattle, WA, 2000.\par \par D.  Gobeli and Mishra, C. S., ?Strategic Value of Corporate Venture Capital Programs?, Journal of Private Equity, 2000.\par \par D.  Gobeli, Mishra, C., and McConaughy, D., ?The Effectiveness of CEO Compensation?, Financial Management Association Conference. Florida, 1999.\par \par D.  Gobeli, Mishra, C., and Koenig, H., ?Strategic Value of Technology and Brand Equity?, International Conference on Valuation of Intangible Assets in Global Operations. New Jersey, 1999.\par \par D.  Gobeli and Koenig, H., ?Two Stage Internalization Framework for Multinational Corporations?, Academy of International Business Conference. South Carolina, 1999.\par \par D.  Gobeli and Mishra, C., ?Valuation of intangible Assets in Software Firms?, Meeting of the Software Association of 91ÆÞÓÑ. Corvallis, OR, 1999.\par \par D.  Gobeli, Koenig, H., and Bechinger, I., ?Managing Conflict in Software Development Teams:  A Multi-Level Analysis?, Journal of Product Innovation Management, vol. 15, no. 5, pp. 423-435, 1998.\par \par D.  Gobeli, Koenig, H., and Bechinger, I., ?Managing Conflict in Software Development Teams:  A Multi-Level Analysis?, Journal of Product Innovation Management, vol. 15, no. 5, pp. 423-435, 1998.\par \par H.  Koenig, Bechinger, I., and Gobeli, D., ?Product Success and Conflict in the Software Industry?, College of Business Friday Seminar Series. Corvallis, OR, 1997.\par \par }