%0 Conference Paper
%B Association for Consumer Research
%D 2018
%T Negotiating the Legitimacy of an American Icon: Myth and the U.S. Gun Market
%A Barnhart,Michelle
%A Huff,Aimee
%K Marketing
%B Association for Consumer Research
%V 46
%8 2018
%G eng
%2 b
%4 184199008256
%$ 184199008256