%0 Journal Article
%J Journal of Small Business Management
%D 2008
%T Leveraging family-based brand identity to enhance firm competitiveness and performance.
%A Craig,Justin
%A Dibrell,Clay
%A Davis,P. S.
%K Management
%K Strategy & Entrepreneurship
%B Journal of Small Business Management
%8 2008
%G eng
%2 a
%4 6815588353
%$ 6815588353