%0 Journal Article %J Journal of Private Equity %D 2000 %T Strategic Value of Corporate Venture Capital Programs %A Gobeli,Dave %A Mishra,C. S. %K Strategy & Entrepreneurship %X Corporate venturing activities, driven largely by the need to be competitive in the Internet Age, have out-paced the accompanying theory on how such programs can create value. This article presents a framework for understanding value creation through a firm's venture capital programs. The framework includes two stages of value creation: a firm creates value through building technology equity and brand equity, and then corporate venturing programs can multiply this value. A mediating variable, free cash flow level, is included to allow for effective use of venture funds. %B Journal of Private Equity %8 2000 %G eng %2 a %4 646090752 %$ 646090752