%0 Journal Article %J Journal of Education for Business %D 1993 %T Applying Total Quality Management to Business Education %A Brown,Daniel J. %A Koenig,Hal %K Marketing %X The experience of gathering feedback from students to implement total quality management (TQM) strategies in collegiate business school is discussed. The faculty found the TQM approach to be useful for recognizing needed improvements. %B Journal of Education for Business %V 68 %P 325-329 %8 1993 %G eng %N 6 %2 a %4 647598080 %$ 647598080