%0 Journal Article
%J Health Marketing Quarterly
%D 1994
%T Yellow Pages Usage by Professionals: An Exploratory Study of Dentists
%A Becker,Boris
%A Kaldenberg ,Dennis
%A McAlexander,Jim
%K Marketing
%B Health Marketing Quarterly
%V 12
%P 97-110
%8 1994
%G eng
%N 2
%2 a
%4 648542208
%$ 648542208