%0 Journal Article
%J Marketing Letters
%D 2005
%T Do Certified Mail Third Wave Follow-Ups Really Boost Response Rates and Quality?
%A Schmidt,J. B.
%A Calantone,R.
%A Griffin,B.
%A Montoya,Mitzi
%K Marketing
%B Marketing Letters
%V 16
%P 129-141
%8 2005
%G eng
%N 2
%2 a
%4 112663205888
%$ 112663205888