%0 Journal Article
%J Journal of Product Innovation Management
%D 1998
%T Critical Development Activities for Really New versus Incremental Products
%A Song,X. M.
%A Montoya,Mitzi
%K Marketing
%B Journal of Product Innovation Management
%V 15
%P 124-135
%8 1998
%G eng
%N 2
%2 a
%4 112666087424
%$ 112666087424