%0 Journal Article
%J European Journal of Marketing
%D 1998
%T On-Line Focus Groups: Conceptual Issues and A Research Tool
%A Montoya,Mitzi
%A Massey,A. P.
%A Clapper,D.
%K Marketing
%B European Journal of Marketing
%V 32
%P 45-54
%8 1998
%G eng
%N 7/8
%2 a
%4 112666132480
%$ 112666132480