%0 Generic
%D 2002
%T The Great Debate: Design Research vs. Marketing Research
%A McAlexander,Jim
%A Schouten,John
%K Marketing
%B Conference of the Western District of Industrial Designers Society of America.
%C Industrial Designers Society of America
%8 2002
%G eng
%2 c
%4 648613888
%$ 648613888