%0 Generic %D 2015 %T The Black Sheep of Visual Merchandising: Asymmetric Response to Multicolor Displays %A Reynolds-McIlnay,Ryann %A Morrin,Maureen %A Nordfalt,Jens %K Marketing %B American Marketing Association/American Collegiate Retail Association Triennial Conference %C Coral Gables, FL %8 2015 %G eng %2 c %4 144085921792 %$ 144085921792