%0 Generic %D 2009 %T Is Carbon Labeling Effective? The Impact of Carbon Labels on Consumer Perceptions and Purchase Intentions %A Stokes,Amy %A Turri,Anna %A Tangari,Andrea %K Marketing %B AMA Winter Educators' Conference Proceedings %C Tampa, FL %8 2009 %G eng %2 c %4 37980119041 %$ 37980119041