%0 Journal Article %D 2003 %T The Impact of Dedicated NPD Resources on Firm Financial Performance %A Henard,David H. %A McFadyen,M. Ann %A Malkewitz,Keven %K Marketing %8 2003 %G eng %2 a %4 257902772224 %$ 257902772224 %0 Conference Paper %D 2002 %T The Impact of Dedicated NPD Resources on Firm Financial Performance %A Henard,David H. %A McFadyen,M. Ann %A Malkewitz,Keven %K Marketing %8 2002 %G eng %2 b %4 257903165440 %$ 257903165440 %0 Generic %D 2002 %T The Impact of Dedicated NPD Resources on Firm Financial Performance %A Henard,David %A McFadyen,M. Ann %A Malkewitz,Keven %K Marketing %B Marketing Science Institute (MSI) Winter Conference %8 2002 %G eng %2 c %4 267791069184 %$ 267791069184