%0 Generic
%D 2000
%T Impact of R&D on Performance
%A Gobeli,Dave
%A Mishra,C.
%A Koenig,Hal
%K Marketing
%K Strategy & Entrepreneurship
%B Financial Management Association Conference
%C Seattle, WA
%8 2000
%G eng
%2 c
%4 646113280
%$ 646113280

%0 Generic
%D 1999
%T Strategic Value of Technology and Brand Equity
%A Gobeli,Dave
%A Mishra,C.
%A Koenig,Hal
%K Marketing
%K Strategy & Entrepreneurship
%B International Conference on Valuation of Intangible Assets in Global Operations
%C New Jersey
%8 1999
%G eng
%2 c
%4 646121472
%$ 646121472