%0 Journal Article
%J Journal of Retailing
%D 2017
%T How Product-Environment Brightness Contrast and Product Disarray Impact Consumer Choice in Retail Environments
%A Reynolds-McIlnay,Ryann
%A Morrin,Maureen
%A Nordfalt,Jens
%K Marketing
%B Journal of Retailing
%V 93
%P 266-282
%8 2017
%G eng
%U https://doi.org/10.1016/j.jretai.2017.03.003
%N 3
%2 a
%4 143266607104
%$ 143266607104

%0 Generic
%D 2015
%T The Black Sheep of Visual Merchandising: Asymmetric Response to Multicolor Displays
%A Reynolds-McIlnay,Ryann
%A Morrin,Maureen
%A Nordfalt,Jens
%K Marketing
%B American Marketing Association/American Collegiate Retail Association Triennial Conference
%C Coral Gables, FL
%8 2015
%G eng
%2 c
%4 144085921792
%$ 144085921792