%0 Journal Article
%J Strategic Organization
%D 2019
%T Horizontal Competition and Interorganizational Exchange Partner Selection: An Analysis of Major League Baseball Player Trades
%A Barden,Jeffrey
%A Vestal,Alex
%K MBA
%K Strategy & Entrepreneurship
%X This study examines the influence of horizontal competition on interorganizational exchange. Interorganizational competition is a multidimensional construct that can influence exchange in multiple, sometimes countervailing ways. With an analysis of Major League Baseball player trades, we examine the influences of three components of competition – goal conflict, rivalry, and competitive interaction – on interorganizational exchange partner selection. We find that that goal conflict reduces the hazard rate of exchange between organizations, but competitive interaction increases it. Moreover, we find evidence that prior exchange moderates the competition-exchange relationship by reducing the perceived risks and information benefits of exchange with a competitor. We do not find evidence that interorganizational rivalry shapes subsequent exchange behavior.
%B Strategic Organization
%8 2019
%G eng
%2 a
%4 92549138432
%$ 92549138432

%0 Journal Article
%J Organization Science
%D 2015
%T Bridging the Social Chasm in Geographically Distributed R&D Teams: The Moderating Effects of Relational Strength and Status Asymmetry on the Novelty of Team Innovation
%A Vestal,Alex
%A Tzabbar,D
%K MBA
%K Strategy & Entrepreneurship
%B Organization Science
%8 2015
%G eng
%2 a
%4 216946180096
%$ 216946180096

%0 Journal Article
%J Entrepreneurship, Theory and Practice
%D 2015
%T The Effect of Virtuous and Entrepreneurial Orientations on Microfinance Lending and Repayment: A Signaling Theory Perspective
%A Moss,Todd
%A Neubaum,Donald
%A Meyskens,Moriah
%K MBA
%K Strategy & Entrepreneurship
%B Entrepreneurship, Theory and Practice
%V 39
%P 27-52
%8 2015
%G eng
%N 1
%2 a
%4 88400596992
%$ 88400596992

%0 Generic
%D 2014
%T Realizing the potential of geographically distributed R&D: Location, team networks, and the quality of team innovation
%A Vestal,Alex
%K MBA
%K Strategy & Entrepreneurship
%B Annual Meeting of the Academy of Management
%C Philadelphia, PA
%8 2014
%G eng
%2 c
%4 87617536000
%$ 87617536000

%0 Book Section
%D 2014
%T Undertaking Successful Brand Design in Sport
%A Malkewitz,Keven
%A Bee,Colleen
%K Marketing
%K MBA
%C New York, NY
%P 89-108
%8 2014
%G eng
%2 d
%4 14211733505
%$ 14211733505

%0 Journal Article
%J Journal of Marketing Theory and Practice
%D 2013
%T The Connubial Relationship between Market Orientation and Entrepreneurial Orientation
%A Kwak,Hyokjin
%A Jaju,Anupam
%A Puzakova,Marina
%A Rocereto,Joseph F.
%K Marketing
%K MBA
%B Journal of Marketing Theory and Practice
%V 21
%P 141-161
%8 2013
%G eng
%N 2
%2 a
%4 55968628736
%$ 55968628736

%0 Journal Article
%J Small Business Economics
%D 2013
%T Entrepreneurial processes in social contexts: how are they different, if at all?
%A Moss,Todd
%A Lumpkin,G
%A Gras,D
%K MBA
%K Strategy & Entrepreneurship
%B Small Business Economics
%V 40
%P 761-783
%8 2013
%G eng
%N 3
%2 a
%4 217336391680
%$ 217336391680

%0 Journal Article
%J Journal of Advertising
%D 2013
%T The Role of Geography of Self in "Filling In" Brand Personality Characteristics: Consumer Inference of Claim-Irrelevant Attributes
%A Puzakova,Marina
%A Kwak,Hyokjin
%A Taylor,Charles R
%K Marketing
%K MBA
%B Journal of Advertising
%V 42
%P 16-29
%8 2013
%G eng
%N 1
%2 a
%4 55968591872
%$ 55968591872

%0 Journal Article
%J Journal of Marketing
%D 2013
%T When Humanizing Brands Goes Wrong: The Detrimental Role of Brand Anthropomorphization Amidst Product Wrongdoings
%A Puzakova,Marina
%A Kwak,Hyokjin
%A Rocereto,Joseph
%K Marketing
%K MBA
%X The brand relationship literature shows that the humanizing of brands and products generates more favorable consumer attitudes and thus enhances brand performance. However, the authors propose negative downstream consequences of brand humanization—that is, the anthropomorphization of a brand can negatively affect consumers’ brand evaluations when the brand faces negative publicity caused by product wrongdoings. They find that consumers who believe in personality stability (i.e., entity theorists) view anthropomorphized brands that undergo negative publicity less favorably than non-anthropomorphized brands. In contrast, consumers who advocate personality malleability (i.e., incremental theorists) are less likely to devalue an anthropomorphized brand from a single instance of negative publicity. Finally, the authors explore three firm response strategies (i.e., denial, apology, and compensation) that can affect the evaluations of anthropomorphized brands between consumers with different implicit theory perspectives. They find that entity theorists have more difficulty in combating the adverse effects of brand anthropomorphization than incremental theorists. Furthermore, they demonstrate that compensation (vs. denial or apology) is the only effective response among entity theorists.
%B Journal of Marketing
%V 77
%P 81-100
%8 2013
%G eng
%N 3
%2 a
%4 61449900032
%$ 61449900032

%0 Journal Article
%J Journal of Retailing
%D 2012
%T The accuracy of design-based judgments: A constructivist approach
%A Malkewitz,Keven
%A Orth,Ulrich
%K Marketing
%K MBA
%B Journal of Retailing
%8 2012
%G eng
%2 a
%4 216838387712
%$ 216838387712

%0 Generic
%D 2012
%T Firm Inventions in Geographic Clusters: The Moderating Role of Inventive Concentration
%A Vestal,Alex
%A Danneels,Erwin
%K MBA
%K Strategy & Entrepreneurship
%B Annual Meeting of the Academy of Management
%C Boston, MA
%8 2012
%G eng
%2 c
%4 52384688128
%$ 52384688128

%0 Journal Article
%J Annals of Tourism Research
%D 2012
%T Power Asymmetries in Tourism Distribution Networks
%A Vestal,Alex
%A Ford,R
%K MBA
%K Strategy & Entrepreneurship
%B Annals of Tourism Research
%8 2012
%G eng
%2 a
%4 216945782784
%$ 216945782784

%0 Journal Article
%J Academy of Management Learning and Education
%D 2012
%T A review and assessment of social entrepreneurship textbooks
%A Moss,Todd
%A Gras,D
%K MBA
%K Strategy & Entrepreneurship
%B Academy of Management Learning and Education
%V 11
%P 518-527
%8 2012
%G eng
%N 3
%2 a
%4 217336150016
%$ 217336150016

%0 Journal Article
%J Journal of Services Marketing
%D 2012
%T Servicescape interior design and consumers' personality impressions
%A Malkewitz,Keven
%A Orth,Ulrich
%A Heinrich,Frauke
%K Marketing
%K MBA
%B Journal of Services Marketing
%8 2012
%G eng
%2 a
%4 216839055360
%$ 216839055360

%0 Journal Article
%J Entrepreneurship, Theory and Practice
%D 2011
%T Dual identities in social ventures: An exploratory study
%A Moss,Todd
%A Short,J
%A Payne,G
%A Lumpkin,G
%K MBA
%K Strategy & Entrepreneurship
%B Entrepreneurship, Theory and Practice
%V 35
%8 2011
%G eng
%N 4
%2 a
%4 217335154688
%$ 217335154688

%0 Journal Article
%J Business Ethics Quarterly
%D 2011
%T Organizational virtue orientation and family firms
%A Moss,Todd
%A Broberg,C
%A Payne,G
%A Short,J
%K MBA
%K Strategy & Entrepreneurship
%B Business Ethics Quarterly
%V 21
%P 257-285
%8 2011
%G eng
%N 2
%2 a
%4 217334857728
%$ 217334857728

%0 Journal Article
%J Advances in International Marketing
%D 2011
%T The Role of Response Formats on Extreme Response Style: A Case of Likert-Type vs. Semantic Differential Scales
%A Rocereto,Joseph F
%A Puzakova,Marina
%A Anderson,Rolph  E
%A Kwak,Hyokjin
%K Marketing
%K MBA
%B Advances in International Marketing
%V 22
%P 53-71
%8 2011
%G eng
%2 a
%4 55968544768
%$ 55968544768

%0 Journal Article
%J Critical Perspectives on Accounting
%D 2011
%T The Short Happy Life of Celiant Corporation: Did Managerialism at Lucent Technologies Divert Shareholder Wealth to Private Equity Investors?
%A Graham,Roger
%A Banyi,Monica
%A Caplan,Dennis
%K Accounting
%K MBA
%B Critical Perspectives on Accounting
%V 22
%P 337-350
%8 2011
%G eng
%N 4
%2 a
%4 33902960641
%$ 33902960641

%0 Journal Article
%J Journal of Marketing Theory and Practice
%D 2010
%T Formation of consumer price expectation based on package design: attractive and quality routes
%A Malkewitz,Keven
%A Orth,Ulrich
%K Marketing
%K MBA
%B Journal of Marketing Theory and Practice
%8 2010
%G eng
%2 a
%4 216838086656
%$ 216838086656

%0 Journal Article
%J Journal of Current Issues and Research in Advertising
%D 2010
%T Gender and Personality Drivers of Consumer Mixed Emotional Responses to Advertising
%A Orth,Ulrich
%A Malkewitz,Keven
%A Bee,Colleen
%K Marketing
%K MBA
%X This research sheds insight on how consumer gender and personality produce different levels of mixed emotions in response to advertising resulting in divergent brand attitudes. Using a more complete measure of emotional response than previously used in advertising research, we manipulate the perceived incongruity between advertisement role portrayals and viewers’ self concept and show that women exhibit higher levels of mixed emotions than do men, but they respond with more favorable attitudes toward the advertised brand. Further, individuals who are more neurotic, introvert, or antagonistic experience higher levels of mixed emotions, and respond with less favorable attitudes when experiencing ad-evoked mixed emotions. Implications focus on advancing mixed emotions, gender, and personality research, and on the use of sex role portrayals in advertising.
%B Journal of Current Issues and Research in Advertising
%V 32
%P 69-80
%8 2010
%G eng
%N 1
%2 a
%4 33587675137
%$ 33587675137

%0 Generic
%D 2010
%T Gender diversity norms: Influences upon group information elaboration and performance
%A Raver,J.
%A Nishii,L.
%A Vestal,Alex
%K MBA
%K Strategy & Entrepreneurship
%B Annual Meeting of the Academy of Management
%C Montreal
%8 2010
%G eng
%2 c
%4 38081331201
%$ 38081331201

%0 Journal Article
%J Journal of Current Issues and Research in Advertising
%D 2010
%T The influence of program context intensity: An examination of television advertising during war news
%A Malkewitz,Keven
%K Marketing
%K MBA
%B Journal of Current Issues and Research in Advertising
%8 2010
%G eng
%2 a
%4 216837873664
%$ 216837873664

%0 Generic
%D 2010
%T Interdependencies of formal and informal structure: Technological exploration and dispersed firms
%A Tzabbar,D.
%A Vestal,Alex
%A Porter,R.
%A McMahon,S.
%K MBA
%K Strategy & Entrepreneurship
%B Strategic Management Society
%C Rome
%8 2010
%G eng
%2 c
%4 38081310721
%$ 38081310721

%0 Journal Article
%J International Journal of Advertising
%D 2010
%T Mitigating Consumer Ethnocentrism via Advertising and Media Consumption in a Transitional Market: A Study from Russia
%A Puzakova,Marina
%A Kwak,Hyokjin
%A Larsen Andras,Trina
%K Marketing
%K MBA
%B International Journal of Advertising
%V 29
%P 727-764
%8 2010
%G eng
%N 5
%2 a
%4 55968448512
%$ 55968448512

%0 Generic
%D 2010
%T Rebalancing interorganizational power asymmetries in tourism distribution channels: The case of meetings industry intermediaries
%A Vestal,Alex
%A Ford,R.
%K MBA
%K Strategy & Entrepreneurship
%B Southern Management Association
%C St. Petersburg, FL
%8 2010
%G eng
%2 c
%4 38081286145
%$ 38081286145

%0 Journal Article
%J Accounting and the Public Interest
%D 2009
%T The Congressional Ban on Nonaudit Services: "Reasoned and Reasonable" or "Quack Corporate Governance
%A Caplan,Dennis
%K Accounting
%K MBA
%B Accounting and the Public Interest
%8 2009
%G eng
%2 a
%4 216946989056
%$ 216946989056

%0 Generic
%D 2009
%T Gender diversity and creativity: The moderating role of group LMX
%A Nishii,L.H.
%A Mayer,D.M.
%A Vestal,Alex
%A Porter,R.L.
%A Raver,J.L.
%K MBA
%K Strategy & Entrepreneurship
%B Annual Conference of the Society for Industrial & Organizational Pshychology
%C New Orleans, LA
%8 2009
%G eng
%2 c
%4 38081413121
%$ 38081413121

%0 Generic
%D 2009
%T Revisiting the garbage can model of ethical decision making in organizations
%A Schminke,M.
%A Caldwell,J.
%A Vestal,Alex
%K MBA
%K Strategy & Entrepreneurship
%B Behavioral Ethics: Linking Managerial Ethics and Corporate Social Responsibility
%C New Orleans, LA
%8 2009
%G eng
%2 c
%4 38081386497
%$ 38081386497

%0 Generic
%D 2009
%T The Role of Mass Media and Marketing Communication in Consumer Ethnocentrism: A Study from the Russian Market
%A Puzakova,Marina
%A Kwak,Hyokjin
%A Andras,Trina Larsen
%A Zinkhan,George M.
%K Marketing
%K MBA
%B Academy of Marketing Science Annual Conference
%C Baltimore, MD
%8 2009
%G eng
%2 c
%4 70481963008
%$ 70481963008

%0 Generic
%D 2009
%T Top management team human capital and strategic exploration: The moderating role of CEO power
%A Vestal,Alex
%A Tzabbar,D.
%K MBA
%K Strategy & Entrepreneurship
%B Annual Meeting of the Academy of Management
%C Chicago, IL
%8 2009
%G eng
%2 c
%4 38081347585
%$ 38081347585

%0 Generic
%D 2009
%T When do excess human resources enhance exploration? The moderating effects of communication, coordination, and control
%A Tzabbar,D.
%A Amburgey,T.
%A Vestal,Alex
%K MBA
%K Strategy & Entrepreneurship
%B Annual Meeting of the Academy of Management
%C Chicago, IL
%8 2009
%G eng
%2 c
%4 38081402881
%$ 38081402881

%0 Generic
%D 2008
%T Ehtics in Advertising: The Unilever case study
%A Elton,Mark
%K Marketing
%K MBA
%B Friday Forum
%C Corvallis,  91ÆÞÓÑ
%8 2008
%G eng
%2 c
%4 14069803009
%$ 14069803009

%0 Generic
%D 2008
%T Ethics in Advertising: The Unilever case study
%A Elton,Mark
%K Marketing
%K MBA
%B Special Topics:  Ethics in Advertising
%C Corvallis, 91ÆÞÓÑ
%8 2008
%G eng
%2 c
%4 14069821441
%$ 14069821441

%0 Journal Article
%J Journal of Marketing
%D 2008
%T Holistic package design and consumer brand impressions
%A Malkewitz,Keven
%A Orth,Ulrich
%K Marketing
%K MBA
%B Journal of Marketing
%8 2008
%G eng
%2 a
%4 216837691392
%$ 216837691392

%0 Generic
%D 2008
%T The Short Happy Life of Celiant Corporation
%A Caplan,Dennis
%A Graham,Roger
%K Accounting
%K MBA
%B Annual Conference of the North American Case Research Association
%C Durham, NH
%8 2008
%G eng
%2 c
%4 12560222209
%$ 12560222209

%0 Generic
%D 2007
%T Marketing Commodities: Building and Maintaining Brand Strength
%A Elton,Mark
%K Marketing
%K MBA
%B Pacific North West Vegetable Association Annual Conference and Trade Show
%C Kennewick, Washington
%8 2007
%G eng
%2 c
%4 8551612417
%$ 8551612417

%0 Generic
%D 2006
%T Internal Audit Outsourcing: An Analysis of Self-regulation by the Accounting Profession
%A Caplan,Dennis
%A Janvrin,Diane
%A Kurtenbach,Jim
%K Accounting
%K MBA
%B 2006 American Accounting Association Annual Meetings
%C Washington, D.C.
%8 2006
%G eng
%2 c
%4 645107712
%$ 645107712

%0 Generic
%D 2004
%T An Investigation of Whether Outsourcing the Internal Audit Function Affects Internal Control Evaluations
%A Caplan,Dennis
%A Emby,Craig
%K Accounting
%K MBA
%B Center for Corporate Reporting & Governance Conference on Internal Control Reporting Challenges
%C Costa Mesa, CA
%8 2004
%G eng
%2 c
%4 645095424
%$ 645095424

%0 Generic
%D 2004
%T Office Size and Audit Quality
%A Caplan,Dennis
%A Raedy,Kevin
%K Accounting
%K MBA
%B Accounting & Finance Research Seminar Series at 91ÆÞÓÑ
%C Corvallis, OR
%8 2004
%G eng
%2 c
%4 645089280
%$ 645089280

%0 Generic
%D 2004
%T Throughput Costing: An Old Wolf in New Sheep's Clothing
%A Caplan,Dennis
%K Accounting
%K MBA
%B Ames Chapter of ASWA
%C Ames, IA
%8 2004
%G eng
%2 c
%4 645105664
%$ 645105664

%0 Generic
%D 2000
%T Finance for Sourcing Professionals
%A Johnson,Robert
%K Accounting
%K Finance
%K MBA
%B Training Program for Hewlett Packard
%C H-P sites in Corvallis, 91ÆÞÓÑ; Dublin Ireland; Aguadilla Puerto Rico; and Singapore
%8 2000
%G eng
%2 c
%4 646932480
%$ 646932480

%0 Generic
%D 2000
%T Instructional and presentation materials on Corporate Governance and Financial Performance Measures
%A Johnson,Robert
%K Accounting
%K Finance
%K MBA
%B Hewlett Packard Imaging & Printing Group Financial Analyst Convocation
%8 2000
%G eng
%2 c
%4 646934528
%$ 646934528

%0 Generic
%D 2000
%T International Marketing
%A Elton,Mark
%K Marketing
%K MBA
%B Seminar on International Marketing to Midlevel Managers
%C Bogota, Colombia
%8 2000
%G eng
%2 c
%4 645982208
%$ 645982208

%0 Generic
%D 2000
%T Presentation to Chambers of Commerce/Kiwanis/Rotary Clubs
%A Elton,Mark
%K Marketing
%K MBA
%B Several Chamber of Commerce type groups including, Kiwanis and Rotary.
%8 2000
%G eng
%2 c
%4 645984256
%$ 645984256