Export 458 results:
Filters: Keyword is Marketing  [Clear All Filters]
2019
J. Stornelli, Pereira, B., and Vann, R. J., “Big Picture, Bad Outcomes: When Visual Perspectives Harm Health Goal Pursuitâ€, Journal of Consumer Psychology, 2019.
T. - Y. Tung, Burns, L., and Koenig, H., “Choice Overload and Online Approach Behaviorâ€, International Journal of e-Business Research, vol. 15, no. 4 (October-December), pp. 56-72, 2019.
C. Murnieks, Arthurs, J., Cardon, M. S., Farah, N., Stornelli, J., and Haynie, J. M., “Close your Eyes or Open your Mind: Effects of Sleep and Mindfulness Exercises on Entrepreneurs' Exhaustionâ€, Journal of Business Venturing, 2019.
A. Huff and Barnhart, M., “Consumers, Culture, Marketing Strategy, and Market Systems: Integrating Marketing Research and Firearms Studiesâ€, New York: , 2019.
I. Parkman and Malkewitz, K., “Design briefs in design-driven new product developmentâ€, 2019.
A. Huff and Barnhart, M., “How a "Missing" Movement Made Gun Control a Winning Issueâ€, 2019.
K. Malkewitz, “How to Get a Job In the sports Industryâ€, San Diego State University MBA Sports MBA Student Association. 2019.
R. Reynolds-McIlnay and Morrin, M., “Increasing Shopper Trust in Retailer Technological Interfaces via Auditory Confirmationâ€, 2019 Northwest Marketing Research Symposium. Portland, OR, 2019.
R. Reynolds-McIlnay and Morrin, M., “Increasing Shopper Trust in Retailer Technological Interfaces via Auditory Confirmationâ€, Journal of Retailing, vol. 95, no. 4, pp. 128-142, 2019.
J. Broome, “Innovation Program Stagnant? Here's How to Get it Unstuck.â€, vol. 2019, no. 1, p. 112, 2019.
M. Belkhir, Brouard, M., Brunk, K. H., Campana, M., Dalmoro, M., Ferreira, M. Christina, Figueiredo, B., Huff, A., Scaraboto, D., Sibai, O., and Smith, A., “Isolation in Globalizing Academic Fields: A Collaborative Autoethnography of Early Career Researchersâ€, Academy of Management Conference 2019. Boston, 2019.
M. Brouard, Belkir, M., Brunk, K., Dalmoro, M., Ferriera, M. Christina, Figueirdo, B., Huff, A., Scaraboto, D., Sibai, O., and Smith, A., “Isolation in Globalizing Academic Fields: A Collaborative Autoethnography of Early Career Researchersâ€, Academy of Management Learning and Education, vol. 18, no. 2, pp. 261-285, 2019.
M. Barnhart, Huff, A., and Scott, I., “Relating American's Responses to the Marketization of Armed Self-Defense to their Understandings of the Second Amendmentâ€, in Association for Consumer Research, 2019.
M. Hall and Hyodo, J., “The Risks of Serving Growth-Minded Consumers in an Increasingly DIY Marketplaceâ€, CBSig Conference. Bern, Switzerland, 2019.
K. Malkewitz and Ketcham, N., “Sports Logos Life Cyclesâ€, Academy of Marketing Science Annual Conference. 2019.
K. Malkewitz and Ketcham, N., “Sports Logos Life Cyclesâ€, presented at the 2019, 2019.
M. Hall, Hyodo, J., and Kristofferson, K., “You Didn’t Take my Advice? Examining Social and Product-Related Outcomes of Rejected Recommendationsâ€, Society for Consumer Psychology Conference. Savannah, Georgia, 2019.
2018
N. Brown, “Behind the Scenes With Nikki Brown Business and Marketing Instructorâ€. Corvallis, OR, 2018.
J. Chen, Gurel-Atay, E., Kahle, L. R., and Suh, W. Suk, “Changes in Social Values in the United States – 1976-2017: Is a New Age of Tribalism Emerging?â€, in Association for Consumer Research, 2018.
A. Klotz, Bolino, M. C., Song, H., and Stornelli, J., “Examining the Nature, Causes, and Consequences of Profiles of Organizational Citizenship Behaviorâ€, Journal of Organizational Behavior, vol. 39, no. 5, pp. 629-647, 2018.
A. Huff, Humphreys, A., and Wilner, S., “Expressive Materiality and the Making of Markets: Insights from the U.S. Cannabis Marketâ€, in American Marketing Association Winter Educators' Conference 2019, 2018, vol. 30.
A. Huff and Barnhart, M., “Fairytales and Nightmares: Gun Mythology and the American Market System for Firearmsâ€. Odense, Denmark, 2018.
D. K. Aiken, Bee, C., and Walker, N., “From Passion to Obsession: Development and Validation of a Scale to Measure Compulsive Sport Consumptionâ€, Journal of Business Research, vol. 87, pp. 69-79, 2018.
A. Watson, Zank, G., and Turri, A. M., “I Know, But I'd Rather Be Beautiful: The Impact of Self-esteem, Narcissism, Weight, and Knowledge on Addictive Tanning Behavior in Millennialsâ€, Journal of Consumer Affairs, vol. 52, no. 1, pp. 209-226, 2018.
M. Hall and Hyodo, J., “If No One Saw It on Instagram, Was It Any Good? Examining Received Attention as a Social Benefit of Experiential Consumptionâ€, Association for Consumer Research Conference. 46. Dallas, Texas, 2018.
A. Huff, Humphreys, A., and Wilner, S. J. S., “Legitimacy and the Politics of Thingsâ€, Consumer Culture Theory 2018. Odense, Denmark, 2018.
K. Malkewitz and Ketcham, N., “Logo Life Cyclesâ€, Western 91ÆÞÓÑ University Academic Excellence Showcase. 2018.
K. Malkewitz and Ketcham, N., “Logo Life Cyclesâ€, presented at the 2018, 2018.
K. Malkewitz and Ketcham, N., “Logo Life Cycles: A Proof-of-Concept Research Project Examining the Logo Life Cycleâ€, 3rd Northwest Marketing Research Symposium. 2018.
K. Malkewitz and Ketcham, N., “Logo Life Cycles: A Proof-of-Concept Research Project Examining the Logo Life Cycleâ€, presented at the 2018, 2018.
N. Brown, “Meeting Students Where They Areâ€. Corvallis, OR, 2018.
M. Barnhart and Huff, A., “Negotiating the Legitimacy of an American Icon: Myth and the U.S. Gun Marketâ€, in Association for Consumer Research, 2018, vol. 46.
H. Nakayama, Shimada, Y., Zang, L., Terasawa, M., Nishiura, K., Matsuda, K., Toombs, C., Langdon, C., and Nishimura, N., “Novel Anti-Obesity Properties of Palmaria mollis in Zebrafish and Mouse Modelsâ€, Nutrients, vol. 10, no. 10, 2018.
M. Barnhart, Huff, A., McAlexander, B., and McAlexander, J., “Preparing for the Attack: Mitigating Risk through Routines in Armed Self-Defenseâ€, Journal of the Association for Consumer Research, vol. 3, no. 1, 2018.
A. Huff, “Reaching Out and Building Up: Making Theoretical Contributions to Substantive Domainsâ€. Odense, Denmark, 2018.
A. Watson, “Symbiotic Fashion and Emergent Identity: A Theoretical Modelâ€, in University of Southern Denmark, Odense, 2018, p. 50.
A. Watson, “The Symbiotic Fashion and Emergent Identity Modelâ€, Consumer Culture Theory Conference. University of Southern Denmark, Odense, Denmark, 2018.
N. Brown, “Through a Student’s Eyes: 4 Simple Ways To Improve Engagement In Your Online Courseâ€, 2018 Ecampus Faculty Forum. Corvallis, OR, 2018.
N. Brown, “Through A Student's Eyes: A Deep Dive Into Online Learningâ€, Ecampus Professional Development Funds Discussions. OSU - Willamette East, 3rd floor of The Valley Library, 2018.
N. Brown, “Using Company Case Studies in the Online Classroomâ€, Ecampus Faculty Luncheon. OSU - Horizon Room (MU 49), 2018.
A. Huff and Barnhart, M., “Why Trump's Idea to Arm Teachers May Miss the Markâ€. 2018.
D. Aiken, Sukhdial, A., Campbell, R., Kent, A., and Malkewitz, K., “Winning Isn’t Everything: An Investigation Linking Old School Values to BIRGing, CORFing, BIRFing, and CORSing Behaviorsâ€, Sport Marketing and Sponsorship Conference. 2018.
D. Aiken, Sukhdial, A., Campbell, R., Kent, A., and Malkewitz, K., “Winning Isn’t Everything: An Investigation Linking Old School Values to BIRGing, CORFing, BIRFing, and CORSing Behaviorsâ€, presented at the 2018, 2018.
2017
A. Huff, Barnhart, M., McAlexander, B., and McAlexander, J., “Addressing the Wicked Problem of American Gun Violence: Consumer Interest Groups as Macro-social Marketersâ€, Journal of Macromarketing, vol. 37, no. 4, pp. 393-408, 2017.
F. Veltri and Moody, R., “Are online reviews of marketing classes unbiased: A look at the impact of social modelling and reactance on student online reviews?â€, presented at the 2017, 2017.
M. Barnhart and Huff, A., “Assembling Safety in an Armed Americaâ€, Speaker Series. Melbourne, Australia, 2017.
A. Huff and Barnhart, M., “Assembling Safety in an Armed Americaâ€, 91ÆÞÓÑ Marketing Research Symposium. Eugene, 91ÆÞÓÑ, 2017.
R. Reynolds-McIlnay, “Auditory Feedback and the Shopping Experienceâ€, ACRA Annual Conference. Bloomington, MN, 2017.
A. Huff, Barnhart, M., McAlexander, B., and McAlexander, J., “Consumers' Assemblages of Fear and Safety with Firearms: Obstacles to Addressing Gun Violence in an Armed Americaâ€, in Association for Consumer Research, San Diego, CA, 2017, vol. 45, pp. 675-676.
M. Barnhart, Huff, A., McAlexander, J., and McAlexander, B., “Consumers’ Assemblages of Fear and Safety with Firearms: Obstacles to Addressing Gun Violence in an Armed Americaâ€, Association for Consumer Research Conference 2017. San Diego, CA, 2017.

Pages