Marketing

A. Huff and Cotte, J., “The Evolving Family Assemblage: How Senior Families 'Do' Familyâ€, European Journal of Marketing, vol. 50, no. 5/6, pp. 892-915, 2016.

A. Huff and Cotte, J., “Complexities of consumption: The case of childcareâ€, Journal of Consumer Affairs, vol. 47, no. 1, pp. 72-97, 2013.

H. Koenig and Kleinsorge, I., “Perceptual Measures of Quality: A Tool to Improve Nursing Home Systemsâ€, Hospital & Health Services Administration, vol. 39, no. 4, pp. 487-503, 1994.

S. Im, Montoya, M., and Workman, J., “Antecedents and Consequences of Creativity in Product Innovation Teamsâ€, Journal of Product Innovation Management, vol. 30, no. 1, pp. 170-185, 2013.

J. D. Townsend, Kang, W. K., Montoya, M., and Calantone, R., “Brand Specific Design Effects: Form and Functionâ€, Journal of Product Innovation Management, vol. 30, no. 5, pp. 994-1008, 2013.

J. D. Townsend, Montoya, M., and Calantone, R. J., “Form and Function: A Matter of Perspectiveâ€, Journal of Product Innovation Management, vol. 28, pp. 374-377, 2011.

J. B. Schmidt, Sarangee, K., and Montoya, M., “Exploring New Product Development Project Review Practicesâ€, Journal of Product Innovation Management, vol. 26, no. 5, pp. 520-635, 2009.

G. B. Voss, Montoya, M., and Voss, Z., “Aligning Innovation with Market Characteristicsâ€, Journal of Marketing Research, vol. 43, no. 2, pp. 296-302, 2006.

D. Di Benedetto, Anthony, C., Calantone, R. J., VanAllen, E., and Montoya, M., “Purchasing Joins the NPD Teamâ€, Research Technology Management: international journal of research management, vol. 46, no. 4, pp. 45-51, 2003.

A. P. Massey, Montoya, M., and Brown, S., “Reaping the Benefits of Innovative IT: The Long and Winding Roadâ€, IEEE Transactions on Engineering Management, vol. 48, no. 3, pp. 348-357, 2001.

M. Montoya and O'Driscoll, T., “Applying Performance Support Technology in the Fuzzy Front End of NPDâ€, Journal of Product Innovation Management, vol. 17, no. 2, pp. 143-161, 2000.

M. Montoya and Calantone, R., “Determinants of New Product Performance: A Review and Meta-Analysisâ€, Journal of Product Innovation Management, vol. 11, no. 5, pp. 397-417, 1994.

OSU-Cascades Hospitality Mgt

Strategy & Entrepreneurship

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